John Deere Batteries

This project involved creating engaging animations to promote John Deere’s StrongBox batteries, focusing on their durability and performance under extreme conditions. The campaign included a 15-second TV spot and two 15-second social media posts.

The animations emphasized key product features such as resistance to vibration and heat. To bring these qualities to life, I used motion graphics to depict the batteries vibrating and withstanding high temperatures. The design adhered to John Deere’s established brand identity, using their signature green and yellow color palette and clean, professional layouts.

These animations effectively conveyed the product’s reliability while aligning with John Deere’s commitment to innovation and quality.